BBA/BMS MARKETING PROJECT TITLES

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1.      A STUDY ON MARKET POTANTIAL AND SCOPE FOR THE HIGH DEFINITION LCD MONITOR.

2.      A STUDY ON ATTRITION & RETENTION MEASURES FOR THE OUTSOURCED SALES FORCE IN THE TELECOMMUNICATION INDUSTRY.

3.      A STUDY ON CONSUMER PREFERENCE OF CRUISER BIKES

4.      A STUDY ON PARAMETERS AFFECTING THE INVESTMENT APPRAISAL TECHNIQUES FOR INVESTMENT APPRAISAL.

5.      A STUDY ON SCOPE OF E–RETAILING IN INDIA.

6.      A STUDY ON PORTFOLIO OPTIMIZATION TECHNIQUES IN MUTUAL FUNDS – TRENDS AND ISSUES.

7.      A STUDY ON CONSUMER PERCEPTION TOWARDS HERO HONDA MOTOR BIKES IN CHENNAI CITY.

8.      A STUDY ON INVESTMENT PATTERN IN COMMODITIES AND ASSOCIATED RISKS

9.      A STUDY ON COMPETITIVE ADVANTAGE IN RETAIL INDUSTRY.

10.  STUDY ON MARKETING STRATEGIES IN BRAND BUILDING ON THE INTERNET

11.  A STUDY ON CONSUMER BUYING BEHAVIOR

12.  A STUDY ON  PERFORMANCE OF SHARPS MFD IN THE MARKET

13.  A STUDY ON MARKET POTENTIAL OF SME AND CORPORATE SEGMENT

14.  A STUDY TO UNDERSTAND COMPLEXITIES AND FRAME A COMPETITIVE STRATEGY TO PERFORM GOOD RISK ANALYSIS OF OPTIONS.

15.  A STUDY ON CONSUMER PERCEPTION TOWARDS LIFE INSURANCE COMPANIES IN CHENNAI CITY

16.  A STUDY ON SALES OF IMINT LOYALTY CARDS THROUGH HPCL OUTLETS IN CHENNAI CITY.

17.  A STUDY ON DERIVATIVES AND ITS STRATEGIES IN RELIGARE SECURITIES LTD.

18.  A STUDY ON DERIVATIVES AS A HEDGING TOOL FOR INSTRUMENTAL PLAN.

19.  A STUDY ON MARKETING RESEARCH.

20.  A STUDY ON LEAD-LAG RELATIONSHIP BETWEEN INDIAN SPOT AND FUTURES MARKET.

21.  A STUDY ON THE GAME CONSOLE MARKET IN CHENNAI.

22.  Study on Internet Marketing

23.  Study on Market Assessment/Planning

24.  Study on Market Research/Surveys/Focus Groups

25.  Study on New Product Development/Design

26.  Study on Pricing Strategy

27.  Study on Revenue Management

28.  Study on Sales force Management

29.  Study on Advertising and Promotion/PR

30.  Study on Branding

31.  Study on Customer Relationship Mgmt

32.  Study on Data Mining/Data Driven Mktg

33.  Study on Direct Marketing Customer Satisfaction Survey

34.  Study on Consumer Perception Survey

35.  Study on Service Quality

36.  Study on Service Blueprinting

37.  Study on Service Process Mapping – Back stage, on-stage

38.  Study on Improving service quality using service blueprinting

39.  Study on Competition Analysis

40.  Study on Service standards

41.  Study on effectiveness of employee’s role in service delivery

42.  Study on Effectiveness of channels (distributors) in service delivery

43.  Study on Effectiveness of channels (on-line/ Internet) in service delivery

44.  Study on Customer Data Analysis

45.  Study of Institutional markets

46.  Study on Effectiveness of promotion schemes

47.  Study on measurement of Brand awareness and brand perception

48.  Customer Loyalty study

49.  Study of purchase influencing factors

50.  Study on Customer Profiling

51.  Advertising effectiveness study

52.  ADVERTISING AND SALES PROMOTION TECHNIQUES USED BY RETAIL BUSINESSES WITH SPECIAL REFERENCE TO BIG BAZAAR

53.  ADVERTISING STRATEGY OF MAX NEW YORK LIFE INSURANCE COMPANY LTD.

54.  TO UNDERSTAND THE INTERNATIONAL MARKETING, ADVERTISING AND PROMOTION STRATEGIES OF NOKIA

55.  BRAND IDENTITY OF LUX

56.  PRODUCT STRATEGIES OF PRIVATE LIFE INSURANCE COMPANIES

57.  EFFECTIVENESS OF ADVERTISING ON REAL ESTATE SECTOR

58.  STUDY ON CONSUMER EXPECTATIONS AND PERCEPTIONS TOWARDS CONSUMER LOANS

59.  STUDY ON CREATION OF LUXURY BRAND

60.  STRATEGIES USED TO BUILD SUCCESSFUL INTERNET BASED CUSTOMER SERVICES

61.  STUDY OF AWARENESS AND ACCEPTABILITY OF UPVC WINDOWS AND DOOR SYSTEMS

62.  CHANGING TRENDS IN FMCG INDUSTRY IN INDIA

63.  STUDY OF CONSUMER BEHAVIOUR IN AUTOMOBILE INDUSTRY

64.  CUSTOMER BUYING BEHAVIOUR TOWARDS INSURANCE PRODUCTS

65.  PROMOTION STRATEGIES FOLLOWED IN INSURANCE SECTOR

66.  STUDY ON CHANGING CONSUMER PREFERENCE TOWARDS ORGANISED RETAILING

67.  FROM UN-ORGANISED RETAILING.

68.  STUDY ON "IMPACT OF ADVERTISING IN B2B MARKETING"

69.  DISTRIBUTION NETWORK & GENERAL INSURANCE INDUSTRY

70.  A STUDY ON DISTRIBUTION CHANNELS IN ALUMINUM INDUSTRY

71.  STUDY ON STRATEGIES FOR PROMOTING RETAILERS' BRANDS

72.  STUDY OF OPERATIONS & MARKETING OF CHEMICAL GOODS IN SSI

73.  MARKETING IN FMCG SECTOR

74.  E-MARKETING OF FINANCIAL SERVICES: RELATIONSHIP APPROACH

75.  UNDERSTANDING CROSS CULTURAL LITERACY IN INTERNATIONAL BUSINESS

76.  THE STUDY OF OPERATIONS & MARKETING OF INDIAN PHARMACEUTICAL INDUSTRY

77.  IMPACT OF PROMOTIONAL ACTIVITIES AT MALL ON CONSUMERS BEHAVIOUR AT SHOPPING MALLS

78.  A STUDY ON INDIAN PHARMACEUTICAL INDUSTRY

79.  MANAGING OF LUXURY BRANDS

80.  STUDY ON FACTORS INFLUENCING ADAPTABILITY & USABILITY OF CONSUMER ELECTRONICS

81.  STUDY OF CONSUMER BEHAVIOUR RELATED TO DIFFERENT SOAP BRANDS IN HYDERABAD

82.  IMPACT OF SMALL CAR SEGMENT ON TWO-WHEELER INDUSTRY

83.  INFLUENCE OF BRANDING ON CONSUMER PURCHASING BEHAVIOUR

84.  ANALYSIS OF FACTORS INFLUENCING IN SELECTION OF MOBILE SERVICE PROVIDERS IN HYDERABAD

85.  IMPACT OF NANO ON TWO WHEELER INDUSTRY

86.  STUDY AND ANALYSIS OF MARKET POTENTIAL OF PVC WINDOWS AND DOORS

87.  CONSUMER BEHAVIOUR TOWARDS PUBLIC SECTOR AND PRIVATE SECTOR BANKS

88.  ANALYSIS OF SALES PROMOTIONS ABILITY TO PROMPT BRAND

89.  MEASURING EFFECTIVENESS OF DISPLAY SYSTEM FOR CHOCOLATE IN RETAIL

90.  CHOOSING RETAIL LOCATIONS FOR SHOPPING IN INDIA (RETAIL INDUSTRY)

91.  INTEGRATED MARKETING COMMUNICATIONS (IMC)

92.  ANALYSIS OF THE ROLE OF OUTDOOR ADVERTISING AND ESTABLISHING STRATEGIES FOR MANAGING SPACE

93.  CONSUMER PERCEPTION OF M-COMMERCE

94.  A STUDY OF CUSTOMER PERCEPTION OF SERVICE QUALITY DIMENSION IN INSURANCE INDUSTRY

95.  STUDY ON MEDICAL TOURISM AND GROWTH OF HEALTH CARE SECTOR

96.  INNOVATIONS IN MARKETING IN ELECTRONIC AND IT COMPANIES

97.  PERCEPTUAL MAPPING OF TWO-WHEELER INDUSTRY

98.  STUDY ON PERCEPTION OF CUSTOMERS ON MUTUAL FUND ADVERTISEMENT

99.  CUSTOMER PERCEPTION OF ONLINE PURCHASES IN HYDERABAD

100.                     IMPACT OF CUSTOMER RELATIONSHIP MANAGEMENT (CRM) ON COMMUNICATION INDUSTRY

101.                     A STUDY ON 'READY TO EAT' FOOD INDUSTRY AND COMPARATIVE ANALYSIS OF 'READY TO EAT'

102.                     A STUDY ON ASSESSING THE FACTORS LEADING TO THE PURCHASE OF BIKES AND

103.                     COMPARATIVE ANALYSIS OF URBAN AND SEMI URBAN BUYING BEHAVIOUR

104.                     A STUDY ON E-MARKETING OF FINANCIAL SERVICES: RELATIONSHIP APPROACH

105.                     CONSUMER'S PERCEPTION TOWARDS BRANDED JEWELLERY" - A STUDY

106.                     THE STUDY OF CUSTOMER PERCEPTIONS TOWARDS AYURVEDIC HEALTH SPAS"

107.                     THE STUDY OF CUSTOMER PERCEPTIONS TOWARDS AYURVEDIC HEALTH PRODUCTS"

108.                     AN ANALYSIS OF POSSIBLE STRATEGIES FOR SUCCESSFUL INTERNET BASED CUSTOMER SERVICES"

109.                     ANALYSING THE SCOPE OF ADVERTISING IN REAL ESTATE SECTOR IN INDIA

110.                     A STUDY ON THE PERCEPTION OF THE POTENTIAL CUSTOMERS TOWARDS ELECTRIC CARS"

111.                     A STUDY OF CONSUMER BEHAVIOUR TOWARDS LIFE INSURANCE PRODUCTS IN HYDERABAD

112.                     ANALYSIS OF THE EFFECTIVENESS OF BRANDING ON LUXURY PRODUCTS

113.                     A STUDY ON CHANGING IMPORTANCE OF VARIOUS MEDIA VEHICLES OF ADVERTISING"

114.                     STUDY OF FACTORS WHICH INFLUENCE THE LOCATION OF RETAIL OUTLET"

115.                     A COMPARATIVE STUDY ON CUSTOMER'S PERCEPTION TOWARDS CREDIT CARDS OFFERED BY NATIONALISED BANKS AND MNC BANKS

116.                     A STUDY ON THE EFFECTIVENESS OF USING BANKS AS A CHANNEL FOR SELLING LIFE INSURANCE PRODUCTS

117.                     A STUDY OF BUYER BEHAVIOR TOWARDS AFTER-SALES-SERVICE OF ELECTRONIC PRODUCTS"

118.                     STUDY OF CONSUMER BEHAVIOUR RELATED TO DIFFERENT BATHING SOAP BRANDS IN HYDERABAD

119.                     CUSTOMER PERCEPTION TOWARDS FOREIGN RETAILERS ENTERING INDIA"

120.                     A STUDY ON CONSUMER'S PERCEPTION ON MICRO INSURANCE SCHEMES

121.                     A STUDY ON CONSUMER PERCEPTION TOWARDS SERVICE QUALITY OF INTERNET BANKING"

122.                     A STUDY ON CONSUMER BEHAVIOR WITH REFERENCE TO PREFERENCE OF BRANDS IN CELLULAR PHONES"

123.                     ANALYSIS OF FACTORS INFLUENCING IN SELECTION OF MAJOR GSM SERVICE PROVIDERS IN HYDERABAD & SECUNDERABAD

124.                     EFFECTS OF NEGATIVE WORD OF MOUTH COMMUNICATION ON BRAND EQUITY"

125.                     A STUDY ON IMPACT OF SERVICE QUALITY ON CUSTOMER SATISFACTION IN INSURANCE INDUSTRY": CUSTOMER PERSPECTIVE

126.                     STUDY OF AWARENESS AND ACCEPTIBILITY OF UPVC WINDOWS AND DOOR SYSTEMS

127.                     A STUDY ON THE IMPACT OF LOYALTY PROGRAMS ON CONSUMER PURCHASE BEHAVIOR AND LOYALTY"

128.                     CONSUMER BEHAVIOUR TOWARDS PUBLIC SECTOR AND PRIVATE SECTOR BANKS

129.                     STUDY ON CHANGING CONSUMER PREFERENCE TOWARDS ORGANISED RETAILING FROM UN-ORGANISED RETAILING

130.                     A SURVEY OF MARKET POTENTIAL OF UPVC WINDOWS AND DOORS IN HYDERABAD/VISAKAPATNAM/TIRUPATHI

131.                     A STUDY ON CONSUMERS' PERCEPTION TOWARDS LUXURY CAR SEGMENT"

132.                     STUDY ON CONSUMER PERCEPTION OF ORGANIZED RETALING IN INDIA"

133.                     EFFECTIVENESS OF E-CRM IN INSURANCE INDUSTRY BY MOBILE SERVICE"

134.                     A STUDY ON EFFECTIVENESS OF ONLINE SOCIAL NETWORKS AND USER PERCEPTION"

135.                     DEVELOPING A COMMUNICATION STRATEGY FOR CYCLE BRAND AGARBATHI AT ADFACTORS PR PVT LTD

136.                     CONSUMER BEHAVIOUR TOWARDS ELECTRONIC SECURITY SOLUTIONS,

137.                     BRAND PERCEPTION OF SAMSUNG A DEALERS SURVEY IN HYEDERABAD Region

138.                     DISTRIBUTORS PERCEPTION TOWARDS ASM'S, SALES EXECUTIVES & THE COCA-COLA COMPANY

139.                     A COMPARATIVE STUDY OF KARNATAKA AND KERALA CONSUMERS BUYING

140.                     BEHAVIOUR TOWARDS BRANDED CLOTH IN BANGALORE CITY

141.                     BUYER'S BEHAVIOUR TOWARDS ELECTRONIC SECURITY SYSTEMS IN HOSPITALS AND HOTELS WITH REFERENCE TO THE MARKETING DEPARTMENT

142.                     A COMPARATIVE STUDY OF TAMILIAN & ANDHARITE CONSUMERS BUYING BEHAVIOUR TOWARDS BRANDED CLOTHES

143.                     UNDERSTANDING THE QUALITIES & ATTRIBUTES OF A MEDICAL REPRESENTATIVE THROUGH DOCTORS & MEDICAL REPRESENTATIVES

144.                     COMPARISON BETWEEN SAMSUNG AND OTHER CONSUMER DURABLE BRANDS

145.                     COMPETITIVE ANALYSIS OF AIRTEL COMPARED TO OTHER SERICE PROVIDERS

146.                     POLICY HOLDERS ATTITUDE AND SATISFACTION

147.                     MARKETING STRATEGY ADOPTED FOR SELLING DIFFERENT MOBILES

148.                     EFFECTIVE RETAIL DISTRIBUTION IN INSURANCE

149.                     CUSTOMER PERCEPTION ON MUTUAL FUND

150.                     CUSTOMER PERCEPTION ON PERFORMANCE OF MUTUAL FUND

151.                     CUSTOMER PERCEPTION FOR ONLINE TRADING

152.                     CUSTOMER TASTE AND PREFERENCE

153.                     CUSTOMER SATISFACTION

154.                     CUSTOMER PREFERENCE TOWARDS PHOTO STUDIO

155.                     CUSTOMER BEHAVIOUR

156.                     CUSTOMER AWARENESS

157.                     CUSTOMER PREFERENCE TOWARDS PROMOTIONAL ACTIVITIES

158.                     BRAND IMAGE

159.                     BRAND PREFERENCE

160.                     COMPARATIVE STUDY ON BRAND LOYALTY

161.                     CONSUMER PREFRENCE TOWARDS BRANDED AND ASSEMBLED COMPUTERS

162.                     DEVELOPING MARKETING STRATEGIES

163.                     DISTRIBUTION & PROMOTIONAL STRATEGIES

164.                     EFFECTIVENESS OF RURAL DISTRIBUTION

165.                     A STUDY ON EFFECTIVENESS OF AFTER SALES SERVICE

166.                     ANALYSIS OF COMPETITIVE STRENGTH & MARKET VISIBITLITY OF TATA HEONEYWELL SECURITY SOLUTIONS IN SOME CITY

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After completion of MBA in marketing & Finance started career as professor of marketing for few months and moved to Mumbai passion to do something in online marketing & educational entrepreneurship. First started working with leading B2B portal and helped hundreds of SME’s to rake their website on Google with 1000’s of keywords, after that kept working with few other web portals and with Google adwords for three years but ambition of starting on own could not allowed me to keep working with Google as well, finally after leaving Google, e-Branding India Technologies has took birth in 2009. Apart from leading e-Branding India , I also work as project & PhD guide for MBA students of IGNOU, Mumbai , Pune , UK,US etc Universities with team of 9 professors. I am also a Certified Google Adwords Professional by Google Inc.

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