PPT MARKETING

PPT MARKETING
In product promotion, PPT marketing is considered as a beginner’s guide and it shall also cover the basics very well. The one who participates in this is expected to follow up on this course as it depends upon their areas of interest in the electives which can be offered at a later stage. The course serves participants just to be familiar with basic marketing concepts, strategies, environment, surrounding and methodology. The main aim is to develop skill sets to tackle marketing application under various types of business situations.

Methodology:

It must include selected cases and readings. The pedagogy should be a combination of case discussions and lecture sessions. All the participants are expected to be sufficiently knowledgeable enough so that they should be able to discuss meaningful things in a class to internalise the different nuances in the concepts.

As the importance of Ppt marketing is on rise so following aspects must be considered.
Some of the following topics are mentioned below that must be covered in the sessions:
 Introduction to Marketing-It’s needs and wants, Marketing Myopia
 Brand Management
 Pricing
 Product Development and packaging
 Sales Promotion, PR
 Retailing
 Segmentation and Positioning
 Distribution and Logistics
 Sales Management
 Consumer Behaviour
 Marketing Mix,PLC
 Marketing Research and Sales Forecasting
 Communications and Advertising Management
 Monitoring and Control
 B2B Marketing
 Marketing Information andSystems

We help to make PPT marketing very innovative and simple too for easy understanding of clients. Specific time period is to be provided for the cases that is of a week before it is taken up in class room. There are chances of inviting any of the participants to present the case in front of the class so this is why each and every participant is advised to go through and analyze the case priory before entering the class.

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